2003.08.20 noble in defeat:
well, it was almost inevitable. yet another David vs. Goliath story, with David on the losing end.
Hawley-Cooke Booksellers, that local bastion of independent business for 25 years, the annual Best of Louisville winner, and consistent home away from home for the literate elite, has finally bowed to the pressure of competition against national and multinational chain stores. the sale of Hawley-Cooke to Borders has a kind of circular and poetic logic to it, but that doesn't erase the sting and air of defeat.
i worked at Hawley-Cooke for a little over 2 years, and, despite the lousy pay (at least, 'til i landed the "webmaster" position, for a time), it was one of the best jobs i ever had, and the employees were some of the best people i've ever had the pleasure of working with. in fact, if i hadn't been fired from that job, i'd probably still be there ('cause i'm not entirely sure i could've made myself quit, even in my own best interest, and despite the ire i felt for one of the owners).
the plight of the locally owned business has always been one of those personal soapbox topics for me, and if you get me started, i'll rail for hours against the Wal-Marts, McDonalds, Barnes & Nobles, and Starbucks of the world.
i will accede that there are certain benefits the national chain stores can bring to the table–lower prices, better selection, and potentially better quality (except, of course, in the case of McDonalds who'd put cat shit in a bun and call it a "new taste sensation!"). but the only thing the national chains can't guarantee, and in most cases are not likely to provide, is the level of service and "human element" that the locally-owned business must provide as a matter of survival.
as a locally-owned business, it is imperative that you provide uncompromising service with a human touch, so that your customers will pick your business over the other options. a relationship must be established that will make the customer want to support you despite the convenience or lower prices they might find with a competitor. this is something Hawley-Cooke managed to do for many years, excepting, of course, the occasional lapse, oversight, or grumpy employee. obviously however, sometimes even this isn't enough. and really, there is no other way for a local business to compete against a national chain, and as it's been proven time and again, the people of this nation will over time almost inevitably choose the plastic apple over the slightly bruised–but real–one. hell, even i've gone into Barnes & Noble more than Hawley-Cooke in the past two years, because it's closer to where i work. it's a difficult trap to avoid, and the sinister aspects are well-hidden behind the wood paneling and fancy signage.
there is still at least one "major" (if you count 2 smallish locations as major) independent bookseller in this town, so, the next time you're in a literary mood, seek out the nearest Carmichael's Bookstore and support local business. i can almost guarantee that if they don't have what you're looking for in stock, they can order it for you.
thanks to ben for gently breaking this news to my non-media-consuming ass in the first place, and for the ready-to-steal link to the news article.
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