2003.05.15 the kids are losing their minds:
so i'm sitting in the breakrom, here at work. i'm just happily enjoying my lunch. some guy walks up to the tv nearest me and asks someone else if he can change the channel. the news was on, which is fine by me, but if he could find something better, more power to him. he clicked automatically to a rerun of home improvement. we work for the cable company. we have every channel there fucking is, and this guy turns on home fucking improvement and sits down.
i was amazed. simply amazed.
the worst part was when a commercial for cellphones came on and they were using the ramones' "blitzkrieg bop" as the music. two ramones die and all of a sudden they're whoring their music out for…cellphones?
i can't wait to go home.
jeremy said:
Man, I saw that commercial too, and just wanted to forget that I'd ever seen it. I understand the principles of cultural commodification, and that commercial culture will appropriate anything, anytime for its own uses… but frankly, I was really sad to see it happen to the Ramones.
brian. said:
The Ramones. That's like holy ground. You'd think that the marketing people would be sitting in the office and one of them would just stand up and say "that's too far. We really shouldn't do that."
Mike Typewriter said:
I think having to watch Home Improvement is more of a travesty than the Ramones' songs being on commercials…if I remember correctly, the Ramones have had songs on commercials and in mainstream movies/tv for a long time…
Javan said:
Perhaps this guy wanted to watch a home improvment show. Maybe, out off all the channels, that is what he wanted to watch.
brian. said:
No…you see…it wasn't a home improvement show. It was Home Improvement. That shitty 90s show with Tim Allen and his dopey-ass TV wife.
Javan said:
i know. matt watches it every day.